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This book by Ellen Lupton explores how a strong core narrative creates engaging design that brings users on a dynamic journey. Like most of Lupton's writing, Design is Storytelling can be used both by designers to enhance their professional skills and by design appreciators as a playbook for creative thinking. With strong bold graphics and excellent examples throughout, this has been one of the most popular design focused books at Poster House.
Ellen Lupton (b. 1963) is curator of contemporary design at Cooper-Hewitt, National Design Museum in New York City and director of the Graphic Design MFA program at Maryland Institute College of Art (MICA) in Baltimore. An author of numerous books and articles on design, she is a public-minded critic, frequent lecturer, and AIGA Gold Medalist